CHALLENGER and the Return of the New Alicorn
Many of you may remember that ever since the very first day Challenger was born, there has always been one enduring symbol by its side: the Alicorn.
A legendary creature that blends the grace of a Unicorn with the freedom of a Pegasus in perfect harmony.
Through the passage of time, this symbol has continued to embody the true spirit of Challenger.
Now, in its return, the Alicorn has been reimagined with a sharper, stronger, and more modern design—reflecting a new era without limits.
For cyclists, the spirit of the Alicorn represents two essential elements:
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Its wings embody freedom—the power to soar forward without end.
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Its horn symbolizes strength and resilience—ready to face any path ahead.
This is a declaration that Challenger has not returned merely to celebrate the past, but to write a brand-new legend—one filled with freedom, speed, and power.
A legend that will once again carry every rider beyond all boundaries.
