Tech & Innovation

All New Sram Force & Rival

All New Sram Force & Rival

Effortless Expanded: Ultimate Performance Unleashed

You demand performance that reflects the full commitment you bring to every ride—and that’s exactly the goal behind the design of our drivetrain systems. By enhancing braking responsiveness, enabling lightning-fast gear shifts, and delivering the easiest wireless connection ever, this next-level innovation now comes to life in the SRAM Force and Rival AXS drivetrains.

Available in both 2x road and XPLR configurations, these systems are engineered for intuitive control—featuring an ergonomically designed lever that allows you to brake using just your index finger. The new Force and Rival AXS drivetrains offer faster shifting and reduced weight, making your ride smoother, easier, and more comfortable than ever before.

SRAM FORCE


Force AXS HRD Shift-Brake System


The newly redesigned Force AXS shift-brake levers are ergonomically crafted to deliver enhanced comfort and control. Featuring a completely new brake lever design, they allow you to apply powerful braking force using just a single finger—whether you’re riding on the hoods or in the drops. Paired with newly upgraded calipers that provide increased stopping power, this system ensures confidence in every ride condition.

The levers also come equipped with Bonus Buttons, similar to those found on the top-tier Red series, complete with a textured surface that improves tactile feedback for easier and more precise control. These buttons can be fully customized for multiple functions—from shifting gears to controlling your cycling computer—adding flexibility right at your fingertips.

Additionally, the redesigned brake lever eliminates the issue of finger pinching during hard braking, requiring less hand force, reducing fatigue, and delivering a lighter, more comfortable, and more powerful braking experience overall. 

For over four years, SRAM has been gathering real-world feedback from riders to continually refine and improve our products. Our goal has always been to make cutting-edge technology accessible to every type of cyclist—whether you're out on a weekend adventure, enjoying casual rides with friends, or competing at the highest level.

Key Features:

• One-finger braking from both the hoods and drops
• AXS technology for easy and precise setup and customization
• eTap shifting technology for intuitive, wireless gear changes
• Bonus Buttons for ANT+ device control or additional shift functions
• Ergonomic hood shape designed to fit hands of all sizes
• Lightweight carbon brake levers
• Textured shift paddles and hoods for better grip and precise control
• Bleeding Edge™ technology for quick, clean, and simple brake bleeding
• Reach Adjust to fine-tune lever position to fit any hand size


Force AXS Front Derailleur

The new Force AXS front derailleur has been engineered for significant performance improvements over the previous generation. It’s not just faster and more precise at front shifting—it also delivers exceptionally quiet and accurate operation across all gears.

A narrower cage design reduces chain movement, especially during upshifts to the big ring and when shifting under high chain tension. Additionally, the updated Force AXS front derailleur features SRAM’s Yaw™ Technology with Auto Trim, automatically adjusting the derailleur position to maintain optimal alignment—ensuring the smoothest, quietest, and most reliable front shifting experience available.

Key Features:

• Compatible with 46/33T, 48/35T, and 50/37T chainring combinations
• Newly redesigned shape for faster and more precise front shifts
• Easy installation with all necessary hardware included in the box
• SRAM Yaw™ cage technology, optimized for X-Range chainrings
• Auto Trim function eliminates chain rub for a quieter, smoother ride
• Fully compatible with the AXS app for easy, wireless setup and customization


Force AXS Rear Derailleur

 

Force AXS Rear Derailleur: Lighter, Faster, More Capable

The updated Force AXS rear derailleur is lighter, shifts faster, and performs better than ever. Designed to handle a wide gear range—from 10-28T to 10-36T—this single derailleur is compatible with both 2x and 1x drivetrains, making it a versatile solution for everything from steep climbs to fast descents.

Key Enhancements:

New cage design reduces weight while increasing shifting efficiency

Larger pulley wheels for improved power transfer and drivetrain smoothness

Supports both 2x and 1x setups, simplifying your drivetrain choices

Lighter by 12 grams compared to the previous generation Force derailleur

Fast, precise wireless shifting with AXS connectivity

Orbit™ fluid damper for quiet, stable chain management even on rough terrain

With smart design updates and broader compatibility, this derailleur delivers pro-level performance for all-road and gravel riders alike.

Key Features:

• Compatible with the AXS app for easy, fast, and precise wireless setup
• Designed for use with both 2x and 1x drivetrains
• Supports cassette ranges from 10-28T to 10-36T
• Larger X-SYNC™ pulley wheels for improved power transfer efficiency
• Advanced chain management technology ensures quiet, smooth, and accurate drivetrain performance


Force AXS Power Meter

Experience more precise power measurement than ever before with the new Force AXS Power Meter! Building on the stability and accuracy of the high-end SRAM RED AXS drivetrain, Force now offers riders an accessible option without compromising performance.

This latest development features a separate crankset and power meter design, allowing you to customize your chainring size freely for unmatched performance—without the need to replace both the chainring and power meter together as was required before. This innovation gives you greater flexibility and value, empowering you to fine-tune your setup exactly how you want.

Key Features:

• Power meter integrated with the crankset, newly redesigned for lighter weight
• Accurate power measurement with ±1.5% precision, reliable in all weather conditions
• Power Balance technology measures left and right leg power independently
• X-Range gearing technology provides a wider gear range and smoother shifting, keeping you in control
• Sharp and precise front shifting performance
• Durable, smooth, and quiet DUB bottom bracket system
• Available chainring options: 46/33T, 48/35T, or 50/37T
• Crank arm lengths offered: 160, 165, 170, 172.5, and 175 mm


Force 1 AXS Power Meter

Achieve more precise power measurement with the all-new Force 1 AXS! Designed as a single-chainring crankset and power meter combo, it is our lightest and most efficient power meter to date. With an accuracy of ±1.5%, it performs reliably in all weather conditions and through temperature fluctuations.

Key Features:

• Seamlessly integrated power meter with the chainring for reduced weight and enhanced accuracy
• Accurate power measurement at ±1.5% precision, usable in any weather
• Power Balance technology for measuring left and right leg power independently
• Smooth, quiet, and durable DUB bottom bracket system
• Available crank arm lengths: 160, 165, 170, 172.5, and 175 mm


Force Crankset

The Force chainset features a newly designed carbon crank arm that’s strong, stiff, and stylish. It pairs perfectly with chainring combinations of 46/33T, 48/35T, or 50/37T and incorporates X-Range gearing technology to keep your cadence smooth and consistent during front shifts. This optimizes power delivery whether you’re climbing, descending, or riding on flat terrain.

Key Features:

• One-piece 2x crankset construction for lighter weight, increased stiffness, and enhanced durability
• X-Range gearing technology provides a wider gear range and smoother shifts, keeping you in the perfect gear for every situation
• Sharp and precise front shifting performance
• Smooth, quiet, and durable DUB bottom bracket system
• Available chainring options: 46/33T, 48/35T, or 50/37T
• Upgradeable to a power meter crankset
• Crank arm lengths available in 160, 165, 170, 172.5, and 175 mm


Force 1 Crankset

The Force 1 features a new carbon crank arm paired with a single-chainring aero setup, available in sizes from 44T to 50T. It delivers improved power transfer and efficiency, giving you confidence on both road rides and time trials.

Key Features:

• Single chainring design for easy installation and lighter weight
• Aero direct-mount chainring for improved aerodynamic performance
• X-SYNC wide-tooth, narrow-tooth technology locks the chain in place for smooth control and minimal chain drop
• Smooth, quiet, and durable DUB bottom bracket system
• Upgradeable to a power meter crankset
• Crank arm lengths available in 160, 165, 170, 172.5, and 175 mm


Force XG-1270 Rear Cassette

No matter your riding style or vision, Force is ready to support you with a 12-speed cassette lineup offering a wide gear range from 10-28T, 10-30T, 10-33T, up to 10-36T. You can mix and match with any of our front chainrings to build your ideal gearing setup.

Key Features:

  • X-Range gearing technology delivers a wider gear range and smoother shifts, keeping you in control of your cadence

  • Smallest sprocket starts at 10 teeth for an extended gear range

  • Up to 5 closely spaced sprockets on the 10-28T, 10-30T, or 10-33T cassettes for smoother progression

  • Nickel-chrome matte coating on all sprockets for smooth, quiet, and durable performance

  • Full Pin construction for strength and lightweight design

  • Available gear ranges: 10-28T, 10-30T, 10-33T, and 10-36T

  • Designed to fit XDR driver body hubs


Force Chain

The new Force chain has been developed to be lighter, stronger, and more durable. The Flattop technology, featuring a flat and smooth top surface of the chain, enables quieter and more durable performance with the drivetrain—especially beneficial for long-distance riding that requires countless gear shifts. The Force chain is specifically designed for use with 12-speed road drivetrains and 13-speed Gravel drivetrains.

Key Features:

  • Flattop technology allows for narrower chain links, resulting in quieter operation and increased strength and durability.

  • Inner plates and rollers are coated with Hard Chrome to reduce wear and extend service life.

  • Both inner and outer chain links are drilled to reduce weight.

  • Comes with Flattop PowerLock quick link for easy installation.

  • Designed for use with 12-speed road drivetrains and drop-bar XPLR AXS 13-speed drivetrains.

  • Special edition colors available: silver and a new purple option.


Paceline Disc Brake Rotor

The Paceline disc brake rotor blends the sleek, modern design of our AXS road drivetrains. Its carefully engineered brake track cooling hole pattern enhances braking performance by delivering smooth and quiet operation. Additionally, the newly developed aluminum core helps reduce weight by up to 20 grams compared to the previous version.

Key Features:
• Specifically designed for road use
• Paceline brake track surface ensures quiet braking performance


Force AXS Power Meter Upgrade Kit

Enhance your rides and training with a lightweight and reliable power measurement tool—the Force AXS Power Meter.

Key Features:
• Trusted Quarq technology for accuracy and reliability that cyclists have depended on for years
• Low power consumption for extended battery life
• IPX7 waterproof rating (submersible up to 1 meter for 30 minutes)
• Left-side crankarm-based power meter for calculating total wattage output


SRAM Rival

Rival AXS HRD Shift-Brake System

Introducing the all-new SRAM Rival shift levers! Redesigned with superior ergonomic technology, these levers allow you to brake effortlessly with just one finger and shift with full wireless precision. With a higher pivot placement on the brake lever, braking from the tops requires 80% less force. But stopping power is just part of the story. We’ve also added Reach Adjust and eliminated lever pinch issues, making long rides more comfortable than ever.

Key Features:
• One-finger braking from the tops or drops
• AXS-enabled for easy, precise wireless setup and customization
• Ergonomic shape fits hands of all sizes
• Lightweight carbon fiber brake lever
• Textured shift paddles and hoods for better grip and control
• Reach Adjust to fine-tune lever position for any hand size


Rival AXS Front Derailleur

Experience next-level front shifting performance with the Rival AXS Front Derailleur. Featuring SRAM’s Yaw cage technology and Auto Trim function, it delivers smooth, quiet operation without chain rub. The slimmer cage design pairs perfectly with our X-Range chainrings for fast and precise front shifts. Plus, the included setup tool makes finding the optimal position between cage and chainring easier than ever.

Key Features:
• AXS-enabled for easy, precise wireless setup
• New cage design for faster, more accurate front shifts
• Easy setup with included alignment tool
• SRAM Yaw technology designed to work seamlessly with X-Range gearing
• Auto Trim function eliminates chain rub
• Compatible with 46/33T, 48/35T, and 50/37T chainring combinations


Rival AXS Rear Derailleur

The Rival AXS rear derailleur is a top-tier choice for road riding, engineered to handle cassette sizes from 10-28T up to 10-36T. Built for performance across all terrains, it delivers precise wireless shifting and efficient chain management, so you can ride with confidence wherever your journey takes you.

Key Features:
• Advanced chain management technology ensures quiet and accurate drivetrain performance
• AXS-enabled for simple, precise wireless setup and customization
• Compatible with both 2x and 1x drivetrains
• Works with cassettes ranging from 10-28T to 10-36T


Rival AXS Power Meter

Our most advanced aluminum crankarm technology meets our most accessible power meter system—so you never miss the data that drives your progress. It’s all built into a lightweight, stiff, and durable crankset that also features our proudest gearing innovation: X-Range.

Key Features:
• Power meter integrated into the crank spindle, measuring left-leg power to calculate total output
• Low power consumption with over 400 hours of battery life
• Uses a AAA lithium battery
• DUB bottom bracket for smooth, quiet, and durable performance
• Water resistance rated to IPX7 (withstands 1 meter depth for 30 minutes)
• Lightweight (only 40 grams heavier than standard Rival crankset)
• Crisp and precise front shifting
• One-piece 2x chainring design
• Available chainring options: 46/33T and 48/35T


Rival Crankset

Our most advanced aluminum road crankset yet—and the best-looking too. Engineered with precision, it delivers the optimal strength-to-weight ratio. Machined with weight-saving recesses while maintaining outstanding stiffness and durability, the integrated chainring design is also 50 grams lighter than the previous generation.

Key Features:
• X-Range gearing technology offers wider gear range and smoother shifting, so you’re always in the optimal gear
• Crisp and precise front shifting
• DUB bottom bracket delivers smooth, quiet, and durable performance
• Available chainring configurations: 46/33T and 48/35T


Rival Chain

The new Rival chain is lighter than ever, thanks to cutouts on the outer plates of the Flattop design. Meanwhile, the Hard Chrome coating enhances durability and ensures smooth, quiet shifting—ride after ride. It’s engineered for long-lasting performance and confidence every time you hit the road.

Key Features:
• Flattop technology allows for a narrower chain profile, quieter operation, and increased strength and durability
• Designed for 12-speed road drivetrains and 13-speed XPLR AXS drop-bar drivetrains
• Inner plates coated with Hard Chrome for reduced wear and extended chain life
• Outer plates feature cutouts to reduce weight
• Includes Flattop PowerLock quick link


Rival AXS Power Meter Upgrade Kit

The Rival power meter is seamlessly integrated into the left crank arm spindle, making it easy to install and compatible with any bike using a DUB bottom bracket. All you need to do is install it, pair it via the AXS app, and ride… Simple, right?

Key Features:
• Power meter integrated into the left crank spindle for overall power measurement
• Low power consumption provides long battery life (over 400 hours)
• Uses a AAA lithium battery
• DUB bottom bracket for smooth, quiet, and durable performance
• Waterproof rating of IPX7 (water resistant to 1 meter for up to 30 minutes)
• Lightweight design (only 40 grams heavier than a standard Rival crankset)

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